Just 20 kilometres away from Almerimar, Roquetas de Mar is the largest holiday resort in the Province. Built just two kilometres away from the original fishing village, the resort of Roquetas de Mar and Playa Serena boasts long beaches, hotel complexes, restaurants and bars of various nationalities, and a wide variety of shops and services to cover all needs.

Roquetas de Mar is highly recommended for shopping. The modern "Gran Plaza" shopping mall is brimmed with designer shops, fashion boutiques, restaurants, arcade, children's play area, tenpin bowling and multi screen cinema.

Just to mention a few of the activities on offer during the day, Roquetas de Mar hosts an 18 hole golf course situated in Playa Serena, numerous tennis courts, wind surfing, water sports and hang gliding for the more adventurous.

There are also two other golf courses within a 20 minute drive of the resort. For those warm Spanish nights there are a large number of activities available to compliment these.

A short walk away from Playa Serena brings you to a specially designated naturist beach, behind which is an area of salt marshes visited by flamingos, ducks and other fowl, usually between the months of July and November.